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Autores

Diferencias entre SEO y SEM ·Comprar libro ·ISBN: 9788473565738

Autores


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“SEO - Como triunfar en buscadores” está escrito por 2 reconocidos profesionales del SEO y las RRPP.

Miguel OrenseOctavio Rojas |

Miguel Orense

BlogTwitterFlickr | Facebook

Foto de Miguel OrenseAutor principal de “SEO - Como triunfar en buscadores”.

Es uno de los fundadores de Kanvas Media Web Marketing, agencia consultora de Search Marketing, estrategia en Social Media y Online Brand Value.

Ha desarrollado toda su carrera profesional, casi 10 años, en Internet. Desde 2004 mantiene el blog www.3wmk.com con sus observaciones sobre web marketing, SEO, SEM y SMO, pendiente siempre de la blogosfera y las nuevas tendencias, como la web 2.0.

Consultor especialista en marketing y posicionamiento en buscadores y medios sociales, Miguel es Licenciado en Administración de Empresas por la Universidad de Oviedo y postgrado en Marketing digital y Comercio electrónico por el ICEMD.

Durante los últimos años, ha sido responsable de la gestión de numerosos proyectos SEO, SEM y acciones en redes sociales y ha colaborado como columnista en prestigiosos medios especializados en marketing online.

Socio Director de Kanvas Media en la actualidad y ponente habitual de los eventos más representativos del sector, Miguel Orense se ha convertido en uno de los profesionales referentes de su campo.

Octavio Rojas

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Foto de Octavio RojasParticipa en “SEO - Como triunfar en buscadores” escribiendo el capítulo relacionado con buscadores especializados en blogs y la introducción del libro.

Experto en comunicación y las relaciones públicas con una visión global, ya que ha ofrecido sus servicios de consultoría tanto en México, su tierra natal, como en España, donde reside desde 1997.

Formado en Ciencias de la Comunicación en la Universidad del Valle de México, se especializó en comunicación corporativa y publicitaria, así como en comunicación y gestión política en la Universidad Complutense de Madrid.Ganador de premios como guionista de radio en México, Latinoamérica y Europa, también se hizo acreedor de un Web Award en la categoría “Standard of Excellence” por la creación de la web de la organización interprofesional española de la carne de conejo INTERCUN.

Es columnista y colaborador para medios especializados en comunicación y relaciones públicas en España, México, Argentina, Colombia, Ecuador y Uruguay. También escribe en inglés para publicaciones de Estados Unidos, y en portugués, para medios de Brasil y Portugal. Es profesor universitario y de master en ESIC. Su primer libro en solitario lleva el título: “Relaciones Públicas. La eficacia de la influencia”. También es coordinador y coautor de los libros “Blogs” y “Web 2.0 - Manual (no oficial) de uso”. En la actualidad ocupa el cargo de Online Communications Director en Edelman España, la agencia de comunicación y relaciones públicas independiente más grande del mundo.